Download Your Video Strategy Workbook!

When video first appeared on marketers’ radars, many sprinkled the medium into their campaigns sporadically. Things have changed.

Now, marketers are using video throughout the funnel for everything from campaign engagement to lead generation. Vidyard's Video Strategy Workbook will take you, step by step, through the process of creating an end-to-end video strategy that you can start implementing right away.

Here's what you'll work on:

• Step 1: Establishing Your Goals for Video
• Step 2: Identifying Your Content Needs
• Step 3: Pinpointing the Opportunity for Video
• Step 4: Building Campaign Rules of Thumb
• Step 5: Crafting a Distribution Plan
• Step 6: Transferring Your Brand to Video
• Step 7: Setting Guidelines for Viewer Behavior
• Step 8: Organizing Your Team
• Step 9: Measuring Video Success
  
  Fill out the form to your right for this free workbook >