Industry Innovation Award
Kelly Services won for their bold digital transformation within a complex staffing organization. Migrating a multi-department sales team to HubSpot, they partnered with New Breed to develop highly customized workflows and integrations. These included advanced custom cards, such as a multi-endpoint record creation system and a complex product calculator, allowing them to preserve existing processes while maximizing HubSpot’s flexibility.
Industry Innovation Award
Restoration HQ was honored for pioneering the use of HubSpot in the restoration industry. A power user of HubSpot, they partnered with New Breed to build a bespoke sales process aligned to a unique restoration sales methodology. Their innovative setup has the potential to open the door for wider HubSpot adoption in the field services space.
Breakthrough Brand Award
XTM and Transifex were jointly recognized for translating their brand identities into impactful web experiences using HubSpot CMS. XTM acquired Transifex and, working with New Breed, both companies launched new websites (xtm.ai and transifex.com), migrating from WordPress to HubSpot and showcasing elevated design, functionality, and consistency.
Operational Powerhouse Award
ACT transformed its marketing and operations through a strategic partnership with New Breed. Facing initial challenges with platform overload and communication inefficiencies, ACT worked closely with New Breed to realign goals, refine campaign segmentation, and implement executive-ready reporting dashboards. Together, they streamlined workflows, sharpened ICP alignment, and enhanced visibility and engagement across target accounts. By combining hands-on support with strategic insight, ACT built a scalable, data-driven foundation for long-term growth.
Go-to-Market Excellence Award
Alonti Catering won for executing a strategic, data-driven GTM plan that helped them expand into new markets and modernize their operations. With support from New Breed, they integrated ZoomInfo, automated their pipeline, launched targeted email sequence campaigns, and rolled out real-time dashboards. These efforts drove measurable outcomes, including a 9% closed deal rate influencing 1M in closed revenue.
HubSpot Strategic Transformation Award
Hudson Global Scholars transformed their global education business by unifying marketing, sales, service, and content operations within HubSpot. Their international, multi-functional team overcame entrenched silos through bold leadership, comprehensive adoption, and cultural alignment. They created scalable systems, standardized workflows, and consistent support experiences across regions.
Growth Accelerator Award
Morrison Cup Solutions was recognized for impressive lead generation, revenue growth, and RevOps improvements. Through paid media campaigns, SEO, ABM initiatives, and enhanced lifecycle processes, they built a 13 million dollar pipeline and attributed over 1 million dollars to digital efforts, all while improving cost-efficiency and CTRs across the board.
The State of HubSpot is brought to you by New Breed, HubSpot’s most decorated Solutions Partner.
