Landing pages are essential for successful inbound marketing. They help convert your visitors into leads and enable you to get more targeted with your marketing communications, ultimately helping you close more deals. This checklist will help you create optimized landing pages that deliver on a user's expectations and drive more conversions.
This checklist will cover:
- How to choose a layout
- Writing calls-to-value vs. calls-to-action
- Leveraging the right imagery
- Testing your landing pages
- And more!
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